This is a quick reminder to take a look at the sse products page and order some new flags, posters and sign boards for your Smith’s School of English franchise. There is no easier nor cheaper form of promotion for your school, and a colorful, clean view of your location from street level or from a passing train can pay for itself over and over in walk ins.
This picture is at my school in Kotoen, a fairly densely populated area in a wealthy neighborhood. Since my franchise is located on the ground floor of a nice ‘mansion’ apartment building, I have decided to keep my look a bit on the conservative side while still allowing for plenty of impact for passersby to notice. The sidewalk is just three meters or so behind me, and the street is just beyond that so this is nicely visible by anyone on foot or on a vehicle.
What is not obvious is that there is also a good-sized signboard about 45 meters to the left of this picture. It is located right in front of a major supermarket and at the corner of a busy street.
Total cost for the two items in the picture was a mere 10,500 yen and generates ongoing telephone calls to head office. The signboard was about 49,000 and has already payed for itself many times over.
Have a look at the sse products page and choose some new promo items for your school!
Martin Werner Zander, Partner in Smith’s School of English Corporation
Owner, Smith’s School in Kotoen
月謝制のスミス英会話 甲東園校 仁川 逆瀬川 門戸厄神